{"id":133,"date":"2008-02-13T15:45:07","date_gmt":"2008-02-13T22:45:07","guid":{"rendered":"http:\/\/www.the-wests.net\/rick\/2008\/02\/13\/innovative-website\/"},"modified":"2008-02-13T15:45:07","modified_gmt":"2008-02-13T22:45:07","slug":"innovative-website","status":"publish","type":"post","link":"https:\/\/www.byuipt.net\/rickwest\/2008\/02\/13\/innovative-website\/","title":{"rendered":"Innovative website"},"content":{"rendered":"<p>This <a href=\"http:\/\/producten.hema.nl\/\">website&#8217;s design is amazin<\/a>g, as an example of creative advertising. Tip of the hat to <a href=\"http:\/\/clifsnotes.wordpress.com\/\">Clif<\/a> for pointing it out.\u00a0 I can&#8217;t say whether this creativity works or not. On the one hand, it seems less usable, and I struggled to be able to click on any of the products while the song and dance were going on. <\/p>\n<p>On the other hand, the song and dance&#8211;the first time&#8211;kept me glued, and the genius of it is that it showed off all of their product lines, giving &quot;eye time&quot; to everything on the page. <\/p>\n<p>What do you think? Does this work, or is it unusable? Either way, it&#8217;s cool.<\/p>\n<p><small>Tags: <a rel=\"tag\" href=\"http:\/\/technorati.com\/tag\/advertising\">advertising<\/a>, <a rel=\"tag\" href=\"http:\/\/technorati.com\/tag\/marketing\">marketing<\/a>, <a rel=\"tag\" href=\"http:\/\/technorati.com\/tag\/web+design\">web design<\/a>, <a rel=\"tag\" href=\"http:\/\/technorati.com\/tag\/usability\">usability<\/a>, <a rel=\"tag\" href=\"http:\/\/technorati.com\/tag\/creativity\">creativity<\/a><\/small><\/p>\n<p style=\"color:#008;text-align:right;\"><small><em>Powered by<\/em> <a href=\"http:\/\/www.qumana.com\/\">Qumana<\/a><\/small><\/p>\n","protected":false},"excerpt":{"rendered":"<p>This website&#8217;s design is amazing, as an example of creative advertising. Tip of the hat to Clif for pointing it out.\u00a0 I can&#8217;t say whether this creativity works or not. On the one hand, it seems less usable, and I struggled to be able to click on any of the products while the song and [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[25],"tags":[],"class_list":{"0":"post-133","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-websoftware-design","7":"entry"},"_links":{"self":[{"href":"https:\/\/www.byuipt.net\/rickwest\/wp-json\/wp\/v2\/posts\/133","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.byuipt.net\/rickwest\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.byuipt.net\/rickwest\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.byuipt.net\/rickwest\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.byuipt.net\/rickwest\/wp-json\/wp\/v2\/comments?post=133"}],"version-history":[{"count":0,"href":"https:\/\/www.byuipt.net\/rickwest\/wp-json\/wp\/v2\/posts\/133\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.byuipt.net\/rickwest\/wp-json\/wp\/v2\/media?parent=133"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.byuipt.net\/rickwest\/wp-json\/wp\/v2\/categories?post=133"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.byuipt.net\/rickwest\/wp-json\/wp\/v2\/tags?post=133"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}